New Trend: Hybrid Makeup

Hybrid Makeup

Makeup lovers listen up! There’s a new trend in town, and we’re super excited about it. Want to know more about hybrid makeup and why you should be excited too? Here’s the low-down.

WHAT IS HYBRID MAKEUP?
Hybrid makeup is makeup with enhanced benefits and textures that we normally find in skin care products. This means high-coverage foundations with ultra-light textures, moisturising lip products and face powders with SPF. In other words: High performing makeup that actually takes care of your skin.

WHICH PRODUCTS SHOULD YOU INVEST IN?
We have developed several products with added benefits to give you the best performing makeup possible. These are the products you should invest in:

Hybrid Makeup
1. Giordani Gold Sheer Powder SPF 15
This is a mineral enriched powder that delivers coverage for a delicate lightweight finish. Formulated with 90% mineral powders, antioxidants and SPF 15, it helps to prevent the onset of premature ageing.

2. The ONE Aqua Boost Foundation
This ultra-lightweight foundation makes your skin look radiant and feel hydrated for up to 8 hours1. With Gel Technology it combines the nourishment of an oil with the freshness of water for a smooth glide. It’s also humidity resistant1 and infused with Natural Glacier Water Active and SPF 20.

3. Giordani Gold Rejuvenating Lip Balm SPF 12
This multi-tasking lip balm is infused with nourishing Vitamin E and Essential Fatty Acids – rich botanical oil to soften and condition your lips2, as well as Hyaluronic Acid to replenish lips with plumping, firming moisture. With SPF 12 it protects the lips’ delicate skin.

Hybrid Makeup
4. Giordani Gold CC Cream SPF 35
This is an all-in-one makeup/skincare solution with a unique combination of lightweight texture and lasting medium coverage. It has Patented Anti-Ageing Brightening Technology to improve your skin’s clarity and luminosity. It also has SPF 35 with UVA/UVB filters.

5. The ONE Lash & Brow Conditioning Gel
This is a conditioning gel that gives thin, brittle lashes and brows a vitamin boost. Fortified with Lash Revive Complex, Biotin and Panthenol to improve resilience and shine.

1 Consumer tested by 65 women
2 Consumer tested by 72 women

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